Monday, February 4, 2008

ESPN Classic Showcases NASCAR In Transition


The 1999 Daytona 500 was the feature presentation on ESPN Classic Monday afternoon.

Airing at 2PM, and clearly intended for your DRV or TiVo, fans were once again reminded of the "CBS Sports style" of presenting this race with the focus on excitement.

Free of goofy gimmicks, inside jokes and intrusive graphics, the on-track action in this race made it very clear to both the announcers and the fans that what we were witnessing was a sport in transition.

The familiar tones of Greg Gumbel opened the telecast, with Gumbel serving in much the same role as ESPN's Brent Musburger this past season. I believe "show host" was the official title.

It seems somewhat ironic that Gumbel started at ESPN and then moved to CBS, while Musburger started at CBS and is now a staple on ESPN. This validates once again that the only constant in TV is change.

Both Ken Squier and Mike Joy were heard in this telecast, as the transition theme continued. Joy was on the way in as the future announcer of the Daytona 500, and Squier was on the way out. If not for the hard work and dogged determination of Squier, the sport may never have established a real "toe-hold" on network TV.

While the highlights of races on ABC's Wide World of Sports made it a curiosity, only the determined and focused CBS Sports coverage of the Daytona 500 made it a "real sport" to millions of Americans. Today, every lap of every race in all three national touring series is televised live and so is much of the practice and qualifying.

As we have mentioned time-and-time again throughout these last five ESPN Classic programs, the one production element that immediately strikes the viewer is how wide the Directors kept the cameras in those days. Clearly, the idea was to treat the whole field equally, and then zoom or cut to a specific pass or incident.

Few visual moments are more powerful than the Director cutting to a wideshot of the backstretch at Daytona moments before the field thunders into view. That one moment of an empty racetrack registers in the mind, and then suddenly it is invaded by forty-three very fast machines locked in tight formation. Is there anything better?

As the CBS production team proved, using a wideshot is also the best way to convey speed. Other than the single "speed shot" fixed camera where the cars just zoom by, a wideshot of the pack as they run shows the infield scenery flying by and conveys a sense of speed that is sorely lacking in today's "leader dominated" coverage.

Buddy Baker and Ned Jarrett were very good in this race at treating every driver equally. This field reflected the veterans like Dale Earnhardt Sr., Rusty Wallace, and Dale Jarrett. It also featured the youth movement of Jeff Gordon, Tony Stewart and Elliott Sadler. All of them were fast.

This is the race that went 96 laps before a caution. Back then, with a ten thousand dollar bonus for leading at halfway, fans actually saw some racing right before the midpoint of the race. Once in the pits, CBS unveiled the "triple split" effect on the pit stops, and was always right on top of the action.

Another interesting element featured in this race was CBS cutting back from commercial break to catch the big crash triggered by Dale Jarrett. Mike Joy immediately heightened the excitement with his commentary, and the key replays were not seen until CBS made sure all drivers were OK.

As usual, the entire announce team did a good job of building up the finish in terms of fuel and tire issues. With ten laps to go, this race became exactly the kind of barn-burner that NASCAR wanted the fans to see.

The finish was outstanding, and to see a fresh-faced Jeff Gordon in Victory Lane and hear his words once again was certainly interesting for all kinds of fans. This type of programming really hammered home the fact that "old school" NASCAR races have value on TV networks like ESPN Classic.

This series ends next Monday, and then all six of the races replay after the Daytona Nationwide Series race in two weeks. Hopefully, with ESPN now starting their second season of NASCAR coverage, this type of programming will become a lot more frequent on the one ESPN TV network specifically designated to show us the past.

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4 comments:

  1. As we have mentioned time-and-time again throughout these last five ESPN Classic programs, the one production element that immediately strikes the viewer is how wide the Directors kept the cameras in those days. Clearly, the idea was to treat the whole field equally, and then zoom or cut to a specific pass or incident.

    Few visual moments are more powerful than the Director cutting to a wideshot of the backstretch at Daytona moments before the field thunders into view.


    JD

    EXCELLENT point. I truly believe if the camera work was as good as it USED TO BE we would have less to gripe about because nowadays, too tight of shots and TOO QUICK changes of camera leaves me confused as opposed to having a sense of perspective of the ENTIRE TRACk.

    Great balls of fire you saw a great deal of the drivers a LOT of the time.

    Shoddy zoom camera work has helped to kill the sport as far as presentation. We can always mute the announcing.

    my only quibble with CLASSIC is their STUPID upper rt corner GRAPHIC that blocks all the interviews. I was curious to see what Tony looked like back in 99 from inside the car but saw nada, zippo, zilch due to the perpetual fixe d graphic.

    Other than that OUTSTANDING RACE and FABULOUS CAMERA work and the guys in the booth, great

    I personally feel NASCAR should MANDATE ESPN/ABC to turn off the ticker at the bottom of the screens during the race. Bloody Annoying.

    If the ESPN CLASSIC DAYTONA logo, had not been so HUGE, we would've seen the interviews during the race, too. Unlike today when they show interviews over green flag racing or shrink the track scene, CBS tried to take away as little as possible from the racing.

    Also the fact there were so few cautions makes the race more enjoyable. Don't tell me it's all about "SAFETY" as several times during this race there were cars on the apron going slow with car problems and a caution only flew once or twice for those issues.

    It should be NASCAR PRODUCTION 101 to watch these old broadcasts.

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  2. WOW
    Yes, production of races have changed. And do miss the calls of Ned and Ken. The one thing I do enjoy it the behind stories of the teams that are not contending and how as Dave Marcis said "We have done so much for so long with so little. We can do anything with nothing." And when those teams do well, it is so a feel good story verses the powerhouse teams.

    Lou
    Kingston, NY

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  3. The wide shots do make such a difference and it would be nice if the "new era" producers would figure it out and try and use that option more with the races. I'm amazed that it seems to escape so many that seeing only 1 car in the shot isn't showing the racing. And the broadcast announcers treating everyone equally -- what a concept!

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  4. Using wider camera shots is something I have been crabbing about for two years now. Seems the current race TV directors are trying to create music videos instead of showing cars racing. Is there some way to actually get the ear of someone who might be able to make this change?

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