Saturday, January 14, 2012

Saturday - NASCAR TV Live Blog Daytona Testing


Here we go with the final day of Daytona testing for the Sprint Cup Series teams. This has been an interesting experience as a fan. The morning online sessions and the afternoon TV sessions have been two very different styles of programs.

John Roberts is hosting the coverage and channeling his inner-Musburger from the infield. No information on whether or not he is wearing his sneakers in full tribute.

Rick Allen and Jeff Hammond have been having a blast doing the morning online sessions. They have been working the social media angle hard as both are active Twitter users. Steve Byrnes, Darrell Waltrip and Larry McReynolds are calling the afternoon sessions.

The reporting from the track has been first class. Hermie Sadler has been outstanding and his absence from RaceDay will be missed this season. There has still been no information passed along to me about who will be replacing Sadler on that series.

Wendy Venturini, Bob Dillner and Randy Pemberton have been working the garage area from every angle and passing along a ton of information. The best thing about the SPEED reporters is that they are also active on social media and tweeting directly with fans as the sessions are in progress.

This has been the season of social media so far. Fans asking for interviews have seen the producer and reporters follow up quickly. SPEED has every member of the on-air team on Twitter as well as the show producer and other TV crew members.

It's been a kick to watch an interactive live NASCAR TV program in every sense of the word. SPEED and TNT were the first two NASCAR TV partners to understand the power of Twitter and Facebook in terms of opening up the "wall" between the sport and the fans.

While TNT has a very limited presence in the sport, SPEED is NASCAR's top TV partner due to the total amount of coverage throughout the year. It should be interesting to see how SPEED leverages this ability to communicate directly with fans during the season on other programming.

This post will serve to host your comments on the SPEED.com and SPEED coverage of the final day of Daytona testing. To add your opinion, just click on the comments button below. Thanks for stopping by!

Friday, January 13, 2012

Friday - NASCAR TV Live Blog Daytona Testing


Friday should be a very interesting day in Daytona. NASCAR is talking about trying some new drafting techniques after once again the day closed on Thursday's practice sessions with the two-car "tandem style" drafting going on between teammates.

It will be 9AM ET again for the online portion of the coverage at SPEED.com. There is a link on the webpage specifically for iPhones and iPads, so thank you SPEED. John Roberts hosts the day while Rick Allen and Jeff Hammond will call the early session. Steve Byrnes, Darrell Waltrip and Larry McReynolds will handle the afternoon 1PM ET session on SPEED TV.

The difference on Thursday between the online and TV coverage was striking. The casual and less formal online style really seemed to serve NASCAR, while the standard one segment of program and then another commercial style on SPEED TV was solid on information, but tough to take after the non-commercial streaming show.

There is also a link to the live streaming over on NASCAR.com and for those of you on Twitter, the announcers are taking questions and offering behind the scenes pictures and comments before, during and after the sessions.

Friday will be a good day for TV and media-related comments as NASCAR tries to come to grips once again with a possible season of "tandem racing" on the restrictor plate tracks. What NASCAR might change and how the teams may react will be playing out live during this coverage.

Big thanks to SPEED for stepping up and hosting this testing "combo platter" of online and TV coverage once again. The network has a new interim president in FOX veteran Scott Ackerson and he should be making his presence felt in the NASCAR programming and production category this season.

We will use this post for your comments on the Friday coverage and all the media and NASCAR happenings coming from Daytona. To add your comment, just click the comment button below. This blog auto-opens on android and iPhones, no app needed! Thanks for stopping by.

Thursday, January 12, 2012

Thursday - NASCAR TV Live Blog Daytona Testing


The off-season is over and NASCAR is back on TV and the Internet from Daytona as testing gets underway for the Sprint Cup Series teams.

Three days of testing have the same format. The 9AM to noon session will be streamed online at SPEED.com and the afternoon 1PM session will be on SPEED TV.

John Roberts hosts the testing coverage. Rick Allen and Jeff Hammond have the AM session with Wendy Venturini and Bob Dillner reporting. Steve Byrnes has Larry McReynolds and Darrell Waltrip in the TV booth for the afternoon session. Randy Pemberton and Hermie Sadler are the reporters.

The idea of covering this by SPEED is to accomplish several things. First, to point out the new driver, team and crew chief combinations. Secondly, to update fans on news from the off-season by speaking to the personalities involved. Finally, to explore the new rule changes for Daytona by watching the action on the track and in the garage.

It is very clear from the radiator and cooling changes that NASCAR is still trying to break-up the "tandem racing" that fans saw at Daytona and other restrictor plate tracks last season. This will be a key element of the coverage.

This post will serve to host your TV and media related comments as the coverage rolls along. Please feel free to add an opinion, ask a question or give a review of just how you feel the Daytona activity is being translated online or on TV by SPEED.

Thanks again for taking the time to stop by The Daly Planet, now in our sixth year of providing daily NASCAR TV and media coverage.