Update: Still waiting for info on new MLB and NASCAR TV contracts. No new update on the situation with SPEED or the future plans for FOX Sports 1. Lots of cards being played close to the chest right now. New column up Thursday night with more ongoing NASCAR media topics.
In the classic play "Waiting for Godot" the two main characters pass the time just waiting. They have no set schedule of when their mysterious friend will arrive. They do not know what he looks like, how he is dressed or what his agenda will be when he shows up. The entire play is about the torture of just plain waiting.
Sometime this week, the executives at FOX Sports are going to put pen to paper and sign a new multi-billion dollar TV deal with Major League Baseball. The new contract will begin with the 2014 season and will feature an expansion of games across the FOX TV properties. Once the ink is dry, the waiting begins.
One of the key elements of the new contract will be a slate of games on the cable TV network we now know as SPEED. In order to accommodate baseball and other types of sports, the network will be rebranded. The new name circulating in the media is the FOX Sports 1 cable network.
In terms of NASCAR content, SPEED is currently a two-headed monster. Shows like RaceHub, SpeedCenter and Wind Tunnel are produced directly by the network at its studios in north Charlotte, NC. The network also produces its own Camping World Truck Series races, the Daytona Twins and the All-Star race.
The other programming originating from the Sprint Cup Series tracks is produced for SPEED by NASCAR's in-house TV company. NASCAR Productions works from the Hall of Fame TV studios in downtown Charlotte. This group also produces official highlight packages that air in NASCAR-related shows on several networks. The key is that they control TV production at the tracks.
Once things with baseball are official and change is on the way, there will be lots of issues to ponder while we wait. FOX is also said to be on the verge of a new TV deal with NASCAR. The current contract expires after the 2014 season. It will be interesting to see just what remains of the existing NASCAR content now carried by SPEED.
FOX controls its cable networks from an base of operations in Los Angeles, CA. With Major League Baseball and other general sports programming set to air on FOX Sports 1, part of the waiting game will be to discuss what will become of the existing SPEED studios and staff back in North Carolina.
If production on studio-based NASCAR and general motorsports shows continues, it would make sense to keep the Charlotte facility. On the other hand, FOX may simply turn to NASCAR Productions to originate the NASCAR content remaining on the new network and shutter the existing SPEED studios.
SPEED currently also has digital offerings that focus on an extensive motorsports-themed website and a broadband video channel called SPEED2. With NASCAR exclusively in control of all the sport's digital offerings beginning in 2013, what would become of both the SPEED website and the broadband channel is a toss-up.
SPEED originally started in Stamford, CT as a network called SpeedVision. It then moved to Charlotte and took up residence sharing production facilities with a christian religious network for several years. Finally, after a long wait, the current digital studios were built on Charlotte's north side as a "lasting investment."
While a move to LA of staff members in programming and administrative departments would work, there is a large group of SPEED employees and freelancers who are tied to the Charlotte area through personal and professional connections. NASCAR is unique in having most of the TV and media personalities in the sport living in the same general area.
So, once the baseball deal is done the waiting game begins in earnest for many of the on-air personalities, producers and production staff at SPEED. The next shoe to drop should be the new NASCAR contract, which will hopefully make very clear just how much of the support programming that SPEED has aired for many years will remain.
There are may ways to approach waiting. Here is a quote from the play about that topic:
"Let us not waste our time in idle discourse. Let us do something, while we have the chance! It is not every day that we are needed. But at this place, at this moment of time, all mankind is us, whether we like it or not. Let us make the most of it, before it is too late!"
While this NASCAR season is winding down, 2013 may be a significant challenge for those involved with both SPEED and NASCAR. The worst part of waiting is not knowing anything about the situation about to unfold. That is precisely what many NASCAR TV veterans in Charlotte are dealing with right now.
We invite your thoughts on this topic. Comments may be moderated prior to posting.
Tuesday, September 25, 2012
Sunday, September 23, 2012
Race Wrap: Sprint Cup Series From New Hampshire On ESPN
The Sprint Cup Series event in New Hampshire featured great weather and a good crowd in the stands. What it did not feature was racing.
Nicole Briscoe led Rusty Wallace, Brad Daugherty and Ray Evernham through a one-hour pre-race show. Wallace made some very interesting comments on various topics that were clearly greeted with mixed reactions by the other members of the panel. It made for an interesting show.
NASCAR moved the race start back by an hour to avoid the NFL early game starting at the same time. In the pre-race show, it seemed ironic that an edited feature focused on Dale Earnhardt Jr. and his enjoyment of NFL fantasy football. The extensive piece certainly highlighted the positive aspects of the NFL.
Allen Bestwick led Dale Jarrett and Andy Petree into the live race telecast from the TV booth. Bestwick once again worked from start to finish and made sure as much information as possible was passed along. Unfortunately, this flat track has traditionally not allowed for much passing and that was the case once again.
Jarrett and Petree were happy to offer comments, analysis and opinion but often there was a single-file parade. It did not help that one car dominated the vast majority of the event. The good news is that the pictures were pretty and the audio was outstanding. It was a day made for TV.
The bad news is that several cautions for debris came out and ESPN totally avoided showing the offending piece of trash or car part on the air. A late caution that bunched up the field was really a tough sell. Even Bestwick just avoided the topic. Just taking five seconds to show the safety truck picking up debris would send a message to TV viewers that things were being done for the right reasons.
In the end, the run to the flag was uneventful. Like many track position races, this one ended with a thud. The Chase teams dominated and the storylines continued to be about the championship run.
We welcome your opinion on the TV coverage of the Sprint Cup Series race from the New Hampshire Motor Speedway. Comments may be moderated prior to posting. Thanks for stopping by.
Nicole Briscoe led Rusty Wallace, Brad Daugherty and Ray Evernham through a one-hour pre-race show. Wallace made some very interesting comments on various topics that were clearly greeted with mixed reactions by the other members of the panel. It made for an interesting show.
NASCAR moved the race start back by an hour to avoid the NFL early game starting at the same time. In the pre-race show, it seemed ironic that an edited feature focused on Dale Earnhardt Jr. and his enjoyment of NFL fantasy football. The extensive piece certainly highlighted the positive aspects of the NFL.
Allen Bestwick led Dale Jarrett and Andy Petree into the live race telecast from the TV booth. Bestwick once again worked from start to finish and made sure as much information as possible was passed along. Unfortunately, this flat track has traditionally not allowed for much passing and that was the case once again.
Jarrett and Petree were happy to offer comments, analysis and opinion but often there was a single-file parade. It did not help that one car dominated the vast majority of the event. The good news is that the pictures were pretty and the audio was outstanding. It was a day made for TV.
The bad news is that several cautions for debris came out and ESPN totally avoided showing the offending piece of trash or car part on the air. A late caution that bunched up the field was really a tough sell. Even Bestwick just avoided the topic. Just taking five seconds to show the safety truck picking up debris would send a message to TV viewers that things were being done for the right reasons.
In the end, the run to the flag was uneventful. Like many track position races, this one ended with a thud. The Chase teams dominated and the storylines continued to be about the championship run.
We welcome your opinion on the TV coverage of the Sprint Cup Series race from the New Hampshire Motor Speedway. Comments may be moderated prior to posting. Thanks for stopping by.
Last Call For The 2012 Chase
Like most fans, I watch NASCAR races on TV. The Daly Planet blog is a project started back in 2007 to document how the races were presented by the new NASCAR TV partners. Back then there were new faces in new places and a lot of enthusiasm about the eight-year multi-billion dollar TV contract.
Now, six years later the very topic of NASCAR TV raises deep feelings and brings sharp comments. With the advent of social media many fans have strong opinions on everything from the TV production style to the amount of commercials in the races. Once again this season ESPN finds itself battling NFL football as it tries to make sense of NASCAR's playoff format.
The fundamental truth that has been a motto since this blog began was that TV was at the races to show viewers what the fans in the grandstands were watching. It's a simple concept. The idea is that the priorities of the TV producer, director and announcers were to "extend" the fan experience to those watching on TV.
After Chicagoland's lack of excitement, this week's race in New Hampshire is probably going to determine for some folks whether they watch the rest of the Chase live or switch to NFL football and record the racing. That is a valid question given the state of affairs in the sport right now. I find myself in that mix.
As we have said many times, ESPN paid the money and can present the Chase races as they see fit. That simply does not guarantee that fans will watch. The ultra-focus on the Chase to the point of ignoring the race is overwhelming. Every driver has fans. Those fans deserve to be informed regularly about their driver in a three hour telecast.
New Hampshire Motor Speedway is a flat track that in the past has seen little passing. Racing for position has come on restarts and pit road strategy and pit stops may well tell the tale. Contrast that with the local NFL hometeam playing a three hour game that stops for TV commercials, offers focused coverage of the on-field action and has the potential to generate excitement on every play.
The ESPN presentation of the Sprint Cup Series offers two cars on-camera at a time. Restarts are shown from in-car cameras and tight shots of the leader. Replays have been used for years to catch fans up on the actual racing and the incidents during the event. Rarely are stories like a fast car coming back through the field or a top driver struggling mid-pack reported.
All that was originally asked of TV when it was incorporated into NASCAR racing was that it bring the experience of being at the race to the viewer. ESPN has clearly shown that the network alone will decide what is important on the track, what information should be passed along and what topics should be mentioned.
Loudon is a litmus test for me. Even with the right announcers in place and all the top TV equipment at the ready, the ESPN producer and director have been reluctant to just show the best racing on the track and let the Chase settle itself after the race. The radio coverage does that. The fans in the stands do that.
If ESPN once again stumbles through a telecast dominated by the Chase storyline and meaningless tight shots of pairs of cars, it's over for me this season. The DVR is a great invention and that is where the remainder of the Sprint Cup Series races will go. I just can't watch a race without "watching" the racing.
It should be interesting to see how ESPN decides to produce this coverage. Ratings are lower in the NFL season and something needs to happen to make fans watch NASCAR this Sunday. Choosing pictures that reflect the best racing action instead of a continual focus on the Chase drivers would seem to be a viable solution.
Join us on Twitter using the #TDP1 hashtag as we live tweet the TV coverage of the race starting at 1PM ET. There is a ton of useful racing information on Twitter, including lots of team-specific content that never makes the race telecast. We will also take your race comments here and there will be a new post up when the telecast signs-off for your opinions.
Thanks as always for taking the time to stop by The Daly Planet.
Now, six years later the very topic of NASCAR TV raises deep feelings and brings sharp comments. With the advent of social media many fans have strong opinions on everything from the TV production style to the amount of commercials in the races. Once again this season ESPN finds itself battling NFL football as it tries to make sense of NASCAR's playoff format.
The fundamental truth that has been a motto since this blog began was that TV was at the races to show viewers what the fans in the grandstands were watching. It's a simple concept. The idea is that the priorities of the TV producer, director and announcers were to "extend" the fan experience to those watching on TV.
After Chicagoland's lack of excitement, this week's race in New Hampshire is probably going to determine for some folks whether they watch the rest of the Chase live or switch to NFL football and record the racing. That is a valid question given the state of affairs in the sport right now. I find myself in that mix.
As we have said many times, ESPN paid the money and can present the Chase races as they see fit. That simply does not guarantee that fans will watch. The ultra-focus on the Chase to the point of ignoring the race is overwhelming. Every driver has fans. Those fans deserve to be informed regularly about their driver in a three hour telecast.
New Hampshire Motor Speedway is a flat track that in the past has seen little passing. Racing for position has come on restarts and pit road strategy and pit stops may well tell the tale. Contrast that with the local NFL hometeam playing a three hour game that stops for TV commercials, offers focused coverage of the on-field action and has the potential to generate excitement on every play.
The ESPN presentation of the Sprint Cup Series offers two cars on-camera at a time. Restarts are shown from in-car cameras and tight shots of the leader. Replays have been used for years to catch fans up on the actual racing and the incidents during the event. Rarely are stories like a fast car coming back through the field or a top driver struggling mid-pack reported.
All that was originally asked of TV when it was incorporated into NASCAR racing was that it bring the experience of being at the race to the viewer. ESPN has clearly shown that the network alone will decide what is important on the track, what information should be passed along and what topics should be mentioned.
Loudon is a litmus test for me. Even with the right announcers in place and all the top TV equipment at the ready, the ESPN producer and director have been reluctant to just show the best racing on the track and let the Chase settle itself after the race. The radio coverage does that. The fans in the stands do that.
If ESPN once again stumbles through a telecast dominated by the Chase storyline and meaningless tight shots of pairs of cars, it's over for me this season. The DVR is a great invention and that is where the remainder of the Sprint Cup Series races will go. I just can't watch a race without "watching" the racing.
It should be interesting to see how ESPN decides to produce this coverage. Ratings are lower in the NFL season and something needs to happen to make fans watch NASCAR this Sunday. Choosing pictures that reflect the best racing action instead of a continual focus on the Chase drivers would seem to be a viable solution.
Join us on Twitter using the #TDP1 hashtag as we live tweet the TV coverage of the race starting at 1PM ET. There is a ton of useful racing information on Twitter, including lots of team-specific content that never makes the race telecast. We will also take your race comments here and there will be a new post up when the telecast signs-off for your opinions.
Thanks as always for taking the time to stop by The Daly Planet.
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