Friday, March 20, 2009
The NASCAR Fan Council Is Mad At Us
Boy, you know you are in big trouble when a ton of email arrives and it all contains the exact same topic. A while back, we ran a column about NASCAR's marketing survey company asking questions about our friend Digger. Click here to read it.
Little did we know just how much we hurt the feelings of that fine organization. Apparently, the TDP column and comments have spawned an email that contains a brand new marketing survey tactic. That would be a direct threat.
Here is the email sent to NASCAR Fan Council members:
Welcome! As a reminder, being a member of the NASCAR Fan Council means you are part of a special group of NASCAR fans having the opportunity to communicate with NASCAR.
In other words, please continue to participate for free...but don't tell anyone about it. Gee, I wonder how that is working out?
It seems a tad ironic that the Internet is the technology platform by which the NASCAR Fan Council can gather data and attract new members, but somehow that same technology is supposed to be completely avoided when discussing NASCAR survey topics with friends.
Think these guys have heard of Facebook, Twitter and Rowdy? Between the millions of blogs and thousands of websites like this one dedicated to all things NASCAR, I think the veiled threat that somehow users will be banished from the Council if they leak the top secret info is going to come up a little bit short.
So, a word of advice to the fine folks at Vision Critical Communications Inc. of Vancouver, British Columbia. When you act as the NASCAR Fan Council, there are some fundamental things to remember.
NASCAR fans do not and will not just shut-up. We like to talk, argue and then talk some more. If you want to ask questions about this sport or anything else, just assume that information will show-up online shortly after you post it.
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