Sunday, May 25, 2008
In-Progress In Charlotte: "RaceDay" And Sprint Cup Race
SPEED kicks-off the live NASCAR programming with a two hour RaceDay at 3PM Eastern Time. That will be lead into the NASCAR on Fox coverage of the Coke 600 from the Lowe's Motor Speedway.
John Roberts will host RaceDay, which this season has been a big success for SPEED. A double digit increase in TV ratings has been primarily driven by the diversity of content within this show.
Both Kenny Wallace and Jimmy Spencer have fully embraced their roles on this program and understand that their opinions carry a lot of weight with the fans. It is up to the production staff to keep these two in check, and this year that has been done with great success. The "panelists" have been clicking with the fans.
This week, defending race winner Casey Mears will be a guest along with Matt Kenseth and Kasey Kahne. The show will look at drivers who had their first NASCAR win in Charlotte. It will also review the opening of the new facility at the Victory Junction Camp sponsored by Kurt Busch. Finally, Roberts and company will preview how things are shaping up for the "Chase for the Championship."
Following the Kurt Busch theme, Wendy Venturini will offer her regular "Real Deal" feature profiling Kurt Busch. This season, he certainly has been the forgotten brother and his appearances in the top ten have been sparse.
Rutledge Wood will be reporting from the premier of the new NASCAR '09 video game from EA Sports. Wood is continuing to try and define his role on SPEED with appearances as both a credible reporter and a source of amusement.
Jimmie Johnson will also take TV viewers for a tour of Hendrick Motorsports, which is located right down the road from LMS next to the Concord Airport. Ryan Newman will also appear in a feature on this program and will be driving go-karts. As we said earlier, there is something for everyone on RaceDay.
The full NASCAR on Fox crew takes over at 5PM for the Coke 600. Chris Myers will host the show from the Hollywood Hotel with Jeff Hammond alongside. It will be Mike Joy, Darrell Waltrip and Larry McReynolds upstairs in the announce booth. Down on pit road will be Dick Berggren, Matt Yocum, Steve Byrnes and Krista Voda.
There are only two races left in the Fox portion of the Sprint Cup TV package. After this, the team moves to Dover and then is done. There should be a heightened sense of urgency and a concentrated effort to put everything into this telecast as the season begins to wrap-up for Joy and company.
After the race, Victory Lane on SPEED will be on-the-air at 11PM, but it might be wise to put an extra hour of time on the VCR or the DVR. With live racing, you just never know.
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