Friday, September 25, 2009

ESPN Working The Dayshift On Saturday


The sports car race is called The Petit Le Mans. It will be shown on SPEED from 11AM to 9PM ET live on Saturday. Needless to say, that means there will be no NASCAR on SPEED from Dover during the dayshift.

Instead, ESPN will offer Nationwide Series qualifying, the Nationwide Series race and finally coverage of Happy Hour for the Sprint Cup Series.

Marty Reid is back on the Nationwide Series this week, but once again he has Dale Jarrett and Andy Petree with him. Those two are pulling double duty in Dover handling all the Sprint Cup and Nationwide Series TV. Perhaps, not the best idea.

Reid starts the day on ESPN2 at 10:30AM with Nationwide Series qualifying. As veteran NASCAR fans know, qualifying has not been a strong point for ESPN. The production format eliminates much of the actual on-track action and over-uses graphics and interviews during what should be a singular focus on just one car at a time.

The ESPN pit reporters will join Petree and Jarrett for this program. The weak line-up of the Nationwide Series will be bolstered by the cross-over Sprint Cup drivers. There are eight of them this week. This group has been the consistent emphasis for ESPN with the Nationwide coverage where interviews are concerned. Brad Keselowski may be the lone exception to that rule.

There is a college football game that starts at 12PM on ESPN2 this Saturday. Despite the fact that these games run 3.5 hours, once again the NASCAR Countdown pre-race show is scheduled for only three hours after kickoff. Luckily, ESPN Classic has a wonderful marathon of the New American Sportsman in progress at that time. Fans may well see the Nationwide Series pre-race show on Classic.

NASCAR Countdown will be Allen Bestwick along with Brad Daugherty and Rusty Wallace live from the Infield Pit Studio. During the last race, these three offered more enthusiasm and entertainment than Reid, Jarrett and Petree combined.

It will be 3:30PM when the live race telecast gets underway, hopefully on ESPN2. Tim Brewer will also be along from the Tech Garage, although laps at Dover are so fast and exciting he should only be seen during caution periods or in the smaller of the two video boxes in the split-screen. It is September and fans have been watching since February. Pointing at car parts this late in the season often makes very little sense.

While the three announcers upstairs struggle to find a winning combination, the ESPN production team is going to be facing the same old Dover. Two bridges over the track need to be cut-out of the TV pictures, the accidents happen with lightning speed and in-car camera shots used live are risky.

At 6PM, there is another big college football game scheduled for ESPN2. Should this race have several long caution flags, a red flag period or some rain, it will be interesting to see whether football or NASCAR interrupts the world famous New American Sportsman marathon over on ESPN Classic once again.

The wrap-up of the day is Happy Hour for the Sprint Cup Series scheduled for 7PM over on ESPN. This NASCAR program has live college football on both sides. Needless to say, it should be interesting to see how the day has progressed by the time 7PM rolls around.

SPEED finally pokes into the NASCAR world with the Camping World Truck Series race coverage. The pre-race show begins at 9PM and TDP will live blog that telecast. The only airing of NASCAR Performance with Larry McReynolds, Chad Knaus and Bootie Barker will follow the race at 12:30AM.

For comments before, during and after the ESPN dayshift NASCAR coverage on Saturday, just click on the comments button below. This is a family-friendly website, please keep that in mind while posting your TV-related comments. Thanks for stopping by.

NASCAR Continues To Expand Online Offerings


The ever changing world of online media is especially challenging for NASCAR as a sport. Instead of an organized league like baseball or football, NASCAR is a large group of independent contractors who simply meet to race. The race teams, the sponsors and even many drivers all have their own online presence.

The folks at Turner Sports in Atlanta have revamped the NASCAR.com website several times to try and figure out how to serve all these different interests. Now, they have expanded again to add a presence on MySpace.com for NASCAR fans. Here is the official info:

Turner Sports and MySpace announced today a partnership between the popular social networking platform and Turner Sports-managed NASCAR.COM, the online home of NASCAR.

A custom NASCAR-branded page will live on MySpace embodying MySpace’s multimedia platform by offering videos, news and photos provided by NASCAR.COM, along with socialization capabilities to give users an enriched experience.

Fans may further interact with NASCAR on the MySpace community via the driver gallery where they can find corresponding pages for the athletes. In addition, MySpace will provide promotion to NASCAR.COM’s portfolio of offerings including the Superstore, TNT RaceBuddy and TrackPass subscription products.


Fans can access the official NASCAR page on MySpace at: www.myspace.com/nascar

The NASCAR page on Facebook originated by Turner has proven to be very popular with over 215 thousand fans. Click here to take a look at that page. It is easy to become a Facebook fan and receive lots of information from NASCAR directly.

The final piece of this online puzzle is the rapidly growing Twitter. NASCAR is already established with regular updates on all three national series, the regional touring series and many other sections of the sport including NASCAR.com directly.

The goal of this expansion to MySpace is the same as our recent discussions about ESPN trying to organize its online information. The concept has two parts. The first is for a piece of information to be published and appear on NASCAR.com, Facebook, MySpace and Twitter at the same time. That makes sense, so that everyone gets the same information.

The second part of the puzzle revolves around the fans. Click here for a video on how the Turner gang has reorganized the Community section of NASCAR.com to enable users to establish their own personal presence on that site.

The idea is to cross the traditional technology boundaries and let conversations and updates occur between Facebook, MySpace, Twitter and other messaging services. A lot of this came about because of the tremendous popularity of RaceBuddy this summer.

The NASCAR fan response was overwhelming to a free application that provided a live pit reporter, user-selected cameras, team audio and many other features. This is clearly going to become a permanent addition to all Sprint Cup Series races once the TV network politics are settled. With the financial and TV ratings issues facing the sport right now, 2010 might just be the year to make sure this gets done.

So, kudos to the Turner folks for continuing to expand the online offerings. There are many among us who believe that the NASCAR.com website could be better organized, but at least the Atlanta-based company is listening and making changes.

Perhaps, you could take a moment to offer a comment if you actively use NASCAR's Facebook, Twitter or NASCAR.com website. You can also offer your opinion by clicking the comments button below on the new MySpace and expanded Community options we discussed.

This is a family-friendly website, please keep that in mind when posting. Thank you for taking the time to stop by The Daly Planet.

Wednesday, September 23, 2009

SPEED Hopes To Build On Truck Series Momentum


Let's face it. The Camping World Truck Series jump in TV ratings last week was not just due to a single race in Loudon. The trucks were the second part of a slam-dunk doubleheader on SPEED that was started by the Whelen Modifieds.

Click here for the article over at TruckSeries.com that talks about the nice ratings jump for the trucks. The brief article does not mention the Mods or the fact that Mike Joy and Dick Berggren again did a super job of calling the action in a simple and effective TV telecast. Talk about a great lead-in.

Sure, the trucks put on a good show and the hype from the previous race about the Matt Crafton vs. Ron Hornaday dust-up was in the news. Krista Voda does not usually get involved in petty stories, but she did everything but set up a boxing ring for Crafton to take on all comers during the pre-race show.

SPEED is taking a very deep breath this week as only 31 trucks were originally entered for the 9PM ET Saturday race at the Las Vegas Motor Speedway. Since that time, four more trucks have miraculously turned up and the entry list is now set at 35.

The race in Loudon came down to Kyle Busch being pursued by Kevin Harvick who could not get past his teammate Ron Hornaday. Harvick popped a cork after the event while the old veteran Hornaday watched Busch take the bow with the checkered flag.

With neither Busch or Havick in the Las Vegas race, SPEED is going to be faced with the reality of the truck series. There are perhaps fifteen trucks in the field that have run the entire season. Several are add-ons with familiar names like Max Papis, Brian Ickler and Aric Almirola.

On the flip side, many are clearly field fillers. Fans who watch on TV are not going to see the ten or more trucks that pull off the track and drive right into the garage before the first fuel stop. The actual race itself will look very different from the nice formation fans will see at the start.

While SPEED had all the ingredients in place at Loudon with a great lead-in race and a good field with some Cup drivers, Las Vegas is going to be a very different animal. The competition at the front of the field had better be good, because with a big track like Vegas the field is going to string out quickly.

Voda's Setup this week will no doubt be upbeat with the strong TV ratings and the good racing at Loudon. The pre-race producer has also done a good job of keeping fans up to date this season on the changing cast of characters in the series. Some like Todd Bodine have even come and gone and come back again.

It will be up to Rick Allen to mix the excitement of the trucks at speed with the reality of what is happening in front of the fans. Phil Parsons will also be along to keep a perspective on the handful of trucks truly capable of contending for the win.

On a good note, Johnny Benson will join Allen and Parsons for his final appearance of the season in the SPEED TV booth. Benson is still on injured reserve and considering his options for 2010. Michael Waltrip will be attending to Sprint Cup Series duties in Dover, DE.

There is a live sports car race leading into the CWTS this week. The start time is late for the East Coast and the green flag drops after 9:30PM. It should be interesting to see how many trucks are running at the finish and if the series can once again keep the attention focused on the battles at the front of the pack.

We welcome your comments on this topic. Just click on the comments button below to add your opinion. This is a family-friendly website, please keep that in mind when posting. Thank you for taking the time to stop by The Daly Planet.