Tuesday, May 3, 2011

France Appears On Two ESPN Programs


NASCAR Chairman Brian France was in Bristol, CT at the ESPN campus on Monday for what was termed business reasons. He took the time to appear on two TV programs during the day. First on ESPN's SportsCenter at 10AM and then on ESPN2's NASCAR Now in the late afternoon.

It was SportsCenter anchor Kevin Negandhi who conducted the first interview. While most of ESPN anchors are not well-versed in NASCAR, Negandhi was solid with his questions. Negandhi was recently tapped to join Hannah Storm as the SportsCenter morning version co-host, replacing Josh Elliott who moved to ABC's Good Morning America. So, France was speaking with the big dog on the set.

France offered that the Sprint Cup Series season had gotten off to a good start with the Trevor Bayne upset that combined a young driver with a veteran team like the Wood Brothers. France made the point that rules had changed this season to reward winning and brought-up the new wild card entries for the Chase.

When Negandhi asked about the resurgence of Dale Earnhardt Jr. the response was interesting. "He’s the biggest franchise in NASCAR," said France. "It would be great if he continues to figure out the chemistry of the team. I think his confidence is finally back to where it was a few years ago. He went through a pretty good slump, so it’s nice to see him competing at a high level."

This SportsCenter interview repeated during the day while France moved on to Allen Bestwick and his NASCAR Now Monday roundtable show. This program is one-hour long and features Bestwick and his "expert panel" reviewing races and talking about various NASCAR topics.

This week, NASCAR Now Lead Reporter Marty Smith, NASCAR analyst Ricky Craven and ESPN.com writer Ed Hinton were the panelists. It was an interesting combination of personalities that made for some memorable questions and answers as France joined the program for the final thirty minutes of the show.

France repeated his points about Dale Junior, Trevor Bayne and the new wild card for the Chase. Smith asked the first question and brought up the current labor strife in the NFL and NBA. He used the word "dictatorial" in describing the difference in NASCAR's management as compared to other pro sports leagues. France was not amused.

"I wouldn't call it dictatorial," France responded. "We obviously like the business model of the sport because we can get new team owners and new drivers over time into the sport. That is the key to having the best competition."

Craven followed by asking a question many fans have raised. Will NASCAR do anything special if the NFL is on strike come September? "No, we are not planning on that," said France. "It is out of our control and we are also fans of other sports. We will do the normal things we do to build toward our finale down in South Florida to crown our champion."

In discussing the business of the sport, France stressed inclusion of participants who are now called "stakeholders" in the new NASCAR lingo. He made the point that prior to the season he personally met with each Sprint Cup Series team owner and driver to allow them to voice their issues and concerns.

Carefully avoiding using the word vanilla, Smith asked why the traditional NASCAR driver rivalries have gone by the wayside. "I think sometimes it's a function of the obligations the drivers have to their sponsors," said France. "They can't or don't think they can express themselves in the way that everybody would like to see. I hope that changes over time and we are encouraging that."

Bestwick had put the call out on Twitter for fan questions. He reported to France that the number one topic was the two-car draft racing at Daytona and Talladega. Bestwick asked if there was any consideration to making some changes.

"The truth is that while it's different, it's just what we like," France replied. "It's close and competitive with spectacular finishes and record lead changes. It would be hard to us to say that we want any more out of those big speedways."

France agreed after the most recent Jeff Gordon accident that track safety is an ongoing issue. He also reinforced that limiting drivers to one series for championship points is designed to showcase younger drivers whether they win the race or not. France went so far as to say there may be the scenario down the road where NASCAR caps the number of Nationwide and Camping World Truck Series events in which fulltime Sprint Cup Series drivers can participate.

This ESPN media exposure was one of France's best TV appearances in years. The rumpled hair and open collar was replaced by a professional appearance that included a suit and tie. His answers were focused and made sense. That has not always been the case.

While still a tad defensive, France presented himself as a person in charge who was willing to listen and discuss topics not hand-picked by the NASCAR PR staff or screened in advance. There was a lot of racing and reporting experience on the panel and it made for an entertaining show.

Portions of the interview are available on the ESPN.com website under the NASCAR tab. We invite your thoughts on this topic. To add your opinion, just click on the comments button below. This is a family-friendly website, please keep that in mind when posting. Thanks for taking the time to stop by The Daly Planet.

7 comments:

GinaV24 said...

thanks for the recap, JD. I usually DVR the Monday Nascar Now but I got home too late to watch it.

52 yr. fan said...

France was encouraging the old
bump and run racing which most fans
love. Too bad the panel didn't have the nerve to address the
blatant wrecking that has been
allowed. Guess it will be when
someone takes another cheap shot
and severely injures or kills someone.

Anonymous said...

Powder puff questions at best! Same blather different day!

Ian Schrader said...

I think for the solid fan that follows this sport, a Brian France media appearance tells us nothing new, and may not even be aimed at us. For a casual fan who does not follow closely, he may have made some good points. By the time BZF goes to the media, most of what he has to say is old news. Rarely if ever has he said something earth shattering that no one expected.

Anonymous said...

I was not impressed with the questions on the whole. BF responded with the evasion I expect of CEO corporate weasels. At least he gave a more positive personal image than the disheveled, disinterested person of the past.

I find it ludicrous that NASCAR/BF are trying to project an image that NASCAR is going "green". I can't think of a sport that is less green. The participants burn many thousands of gallons of gas at every race. The fans drive hundreds or even thousands of miles to attend races, often driving RV's. Race teams spend millions each year just hauling race cars back and forth around the country to and from races. I could live a life of luxury just on the money spent on fuel moving the participants motorhomes from race to race. And let's not forget the private jets used by teams and individuals.

If NASCAR wanted to make a meaningful contribution to the green world, they should form a partnership with Goodyear to find an economical way to recycle tires. Instead they add thousands of tires to the problem every weekend.

NASCAR's contribution is to make money from the dubious corn ethanol industry. The only green NASCAR cares about is money. The rest is all public relations.

I am not criticizing the sport of auto racing. I simply understand what it is and look at its costs to the environment. I enjoy it anyway and hope it continues. I just wish NASCAR and BF would stop trying to put lipstick on a pig and expect me to believe they are environmentally friendly.

Lisa Hogan said...

As I posted last night, I enjoyed the Brian France segment on Nascar Now.

Jonathan said...

I thought it was great Brian looked like a CEO should! I even posted the Sports Center interview on facebook cause I thought it was a well done interview! Then came Nascar NOW and I give kudos to Brian for staying there a half hour and taking the kind of questions everyone thought he would never take! It was good stuff and if you didnt like it you never will. I loved when Ed asked some personal questions it was good no great stuff! I never thought i'd hear Brian take some of those questions and he did.

Best Nascar now in a while